Elizabeth Arden Launches New UNTOLD Colour Collection

Global beauty brand Elizabeth Arden has revealed its limited edition UNTOLD Color Collection for autumn/winter 2014. Designed to evoke the glamour of New York, the highly pigmented line can be used to create a subtle or intense look.

The Untold Colour collection. Image: fashionmonitor.com

The Untold Colour collection. Image: fashionmonitor.com


The range features two limited edition Beautiful Color Eye Shadow Quads which have been curated by make-up artist Rebecca Restrepo and is available in the shades Chic Browns and Posh Purples (£26). Another limited edition launch in the collection is the Beautiful Color Luminous Lipgloss which gives the look of plump lips with a multi-dimensional colour and vanilla scent (£17). 

‘Sparkling and vibrant fruity top notes, a radiant floral heart and sophisticated addictive warmth define UNTOLD’, say the brand. With the promise of creating a ‘feminine, mysterious and sensual look.’ 

Shades feature Glamorous Gold and Intriguing Violet. Permanent products in the collection are the Beautiful Color Precision Glide Eye Liner (£17) available in Black Velvet, Slate, Java, Sapphire, Blackberry and Emerald, and the Beautiful Color Natural Eye Brow Pencil (£17) in Honey Blonde, Natural Beige, Brownette and Natural Black.

The collection launches in stores and online on 17th August. 

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